May 9, 2008 - Mennen Sports Arena Taps Pod Digital Promotions for Community Information Network
Scala, the leading provider of end-to-end digital signage software,
today announced Scala Certified Partner, POD Digital Promotions has
deployed a community information network in the food court at The
Mennen Sports Arena, Morristown, NJ -- home of NY/NJ Revolution indoor
football.
The state-of-the-art digital screens are sponsored by Morris County
Businesses who use the screens to advertise their local businesses and
services. The screens display Mennen Arena announcements, upcoming
events, community announcements, local news and weather, and the
Sheriff�s Crime Stopper information.
�We are proud to partner with infrastructures such as Mennen Arena,
Aspen Ice, Morristown Deli, Chester Diner, Montville Diner and other
locations,� says Jody Torre, President of POD Digital Promotions.
�These are high-profile, high-traffic locations and it is a win-win for
everybody in Morris County. Our network is currently being viewed by
2.7 million viewers in Morris County and 1.1 million viewers in Sussex
County and we have further expansion scheduled for later this year.�
Reynold Fauci, director of recreation for Morris County Park
Commission says, �There are times when the lines at the concession
stand have 40 or more people and the food court tables are filled,
while people are eating or waiting in line, they are constantly viewing
the ads, menu information and community information that are displayed
on the screens.�
Mr. Fauchi also said that last year, for the first time, they put
the information for the Morris County Park Commissioner�s �National
Night Out� on the screens, and the event enjoyed its largest-ever
turnout.
Mr. Fauchi said they chose the professionals at POD Digital
Promotions because of their ability to deliver the entire solution:
system design, deployment, advertising sales, and ongoing content
management and technical support.
Marc Markowitz, owner of Morristown Deli said, �The POD System is
non-invasive and people enjoy reading and watching the ads, community
announcements, news and our daily specials while they are sitting in
the dining area. I have been involved in many public fundraising events
and we use this system for promotional purposes. It is a cost effective
media to communicate to the public and we enjnoy great turnout from
it.�
�It is impressive to see innovative digital advertising solutions
being applied to local communities,� says Andrea Waldin, Director of
Marketing at Scala. �In addition to providing creative advertising
solutions, POD Digital Promotions empowers the local business
environment�
About POD Digital Promotions
POD Digital Promotions, a division of 20/20 Business Solutions, Inc.
is a full-service manufacturer of high-quality digital signage displays
(indoor and outdoor) for the food service, and hospitality industries.
Headquartered in Lafayette, NJ, POD�s mission is �to produce the
highest quality digital signage systems for the food service and
hospitality industry.� For more information about POD Digital
Promotions, call (866) 475-4010 or visit www.poddigitalpromotions.com
About Scala, Inc.
Founded in 1987, Scala pioneered the Digital Signage industry and today remains the world's largest provider of software
for creating digital signage networks, driving more screens than all competitors combined. The company's InfoChannel
product line is used for dynamic digital media networks in retail, education, entertainment, government and other industries
for diverse applications such as Retail Advertising networks (Retail TV), Corporate Communications (Employee TV), Digital
Billboards, Digital Menu Boards, Digital Posters, Community Access channels (Cable TV), Hotel lobby signage and information
channels, Gas Pump "toppers", Convention Center Signage, Interactive touch-screens and Kiosks, etc. The Company's
cutting-edge InfoChannel software platform powers thousands of digital signs around the world including the digital signage
networks of Rabobank, IKEA, Bloomberg, Burger King, T-Mobile, Virgin MegaStore, EuroDisney, Kiwi, McDonalds, Warner
Brothers, Santiago Airport, Ericsson, The Life Channel, Rikstoto, FuelCast, Repsol, Shell, NorgesGruppen, The Wall Street
Journal Office Network and many more. Scala is today headquartered near Philadelphia, PA and has wholly-owned
subsidiaries in The Netherlands, France, Norway, and Japan with a direct presence in a number of other locations and countries.
Scala's products are primarily sold through an international network of Scala Certified Partners. More information is
available at www.scala.com.
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